Facebook / Instagram Workshop: Increase Sales and Measure Your ROI
Presented by Lindsay Shearon, Dealer Consultant, Dealer OMG.
Dates and locations to be announced.
Lindsay transitioned from traditional media to social media when she experienced the trackable, hyper-targeted capabilities it offers. Her focus in the automotive industry has given her a deep understanding of the needs of a dealership and how to converge them with a social media strategy that is unique to your target audience in your city. This jam-packed session will explore the finer points of Facebook and Instagram marketing for dealers and go far beyond the quest for “likes”.
Who Should Attend:
- Discover Facebook and Instagram's value proposition and how it relates to your dealership
- Take away free actionable steps to ensure your website and Facebook presence are easy for customers to find
- Learn how to have your inventory go through car shoppers’ personal mobile newsfeed
- Master the simple formula to budgeting your Facebook & Instagram ads campaigns to reach customers frequently
- Get introduced to intuitive and free apps that can make your dealership stand out in people's newsfeed
- Walk through a case-study of a BHPH store that grew from 43 cars/month to 65 /month by leveraging a specific digital strategy
- Review the steps to identifying your Facebook & Instagram ROI and how to improve the return
Any dealer GM or Owner who is tired of not knowing their advertising ROI. Dealers who want to be the store that is going through people's personal social media newsfeeds, where their customers spend an average of about an hour per day.
8:30 a.m. - 12:00 p.m.
Registration - $149 TIADA Members, $99 Each Additional Members - must be from same dealership
For more information or to register over the phone, please call the office at 512.244.6060
Dates/Locations & Sponsors:
To be announced.